We live and breathe football so we can tell the stories that matter.
iBreatheSports is an independent football media brand dedicated to smart, respectful coverage of the global game β from the World Cup and international tournaments to the culture that connects fans everywhere.
Independent football storytelling with a global perspective.
iBreatheSports was created with a simple idea: football deserves coverage that respects the game, its players, and its supporters. We focus on thoughtful storytelling that connects tactics to emotion, stadiums to communities, and tournaments to the people who live them.
- World Cup & major international tournaments β match coverage, profiles, and human stories.
- Global football culture β fan traditions, local perspectives, and the communities built around the game.
- Tactics & analysis β accessible breakdowns for curious fans and football-literate readers.
- Player & coach stories β interviews, long-form features, and career deep dives.
- Arrive prepared with a clear coverage plan and angle for each matchday.
- Respect all media guidelines, mixed zone rules, and embargoes.
- Highlight the tournament, host nation, and organizers in a positive, responsible way.
- Offer to share select clippings and links to published content post-event.
Built for fans, aligned with media operations.
iBreatheSports is structured to make life easy for media operations teams while delivering content that resonates deeply with fans.
- Matchday notebooks β key storylines, atmosphere, and takeaways.
- Feature pieces β players, supporters, host cities, and cultural moments.
- Post-match reflections β narrative-driven analysis, not just stats.
- Audio / podcast-ready segments β conversational recaps that can plug into shows.
- Accuracy first β fact-checked, sourced, and fair coverage.
- Respectful access β we respect secure areas, staff, and event guidelines.
- No clickbait β we prioritize substance and long-term trust.
- Global awareness β we approach stories with cultural sensitivity.
Led by lifelong football supporters & storytellers.
iBreatheSports was founded by Amir Kazemi and Rohan Mukherji, passionate football storytellers with experience across matchday reporting, long-form features, fan culture, and international tournament coverage. Together, they bring a blend of editorial judgment, global football perspective, and respect for the professional standards of sports media.
Our team has been involved with leading clubs and organizations.
Members of the iBreatheSports team have participated in coverage, events, and media work connected to some of the most recognized institutions in world football and sport.
Letβs collaborate on world-class tournament coverage.
For media accreditation, interview opportunities, or coverage requests, please reach out using the details below. We are happy to provide editorial plans, previous samples, and any additional information required as part of the approval process.